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TheDirectory.com Reports Strong Channel Growth; Company on Track to Post Record Revenue for Q2

BusinessList.com Surpasses 100,000 Active Classified Ad Listings (April 19, 2012)

TAMPA, FL -- (Marketwire) -- 04/19/12 -- TheDirectory.com, Inc. (PINKSHEETS: SEEK) today reported strong growth in both its classified ad listings and call tracking and recording channels. Its Internet property www.BusinessList.com has now surpassed 100,000 classified ad listings and is averaging just under 4,000 organic new ad listings on the site daily. Additionally, the Company reported that its client call volume has been steadily increasing during 2012 and is up nearly 100% over the past month.

TheDirectory.com CEO Scott Gallagher commented, "We're very pleased with the strong performance of the www.BusinessList.com classified channel, as well as our overall ability to generate new client phone calls from our portfolio of Locally targeted Internet properties so far this year. BusinessList.com is now generating nearly 4,000 new classified ads a day from purely organic traffic. The site maintains an www.Alexa.com ranking of around 8,000 making it one of the highest ranked sites on the Internet. Within the past few days the site surpassed 100,000 active ad listings. We're in the process of re-launching a new redesigned version of BusinessList.com that focuses on leveraging the site traffic and Internet rankings to focus on our new Local business Listings management product which we feel will have an immediate positive impact on sales." Gallagher went on to say, "We've made some key changes to our core Local search business model recently which has resulted in a record increase in call volume without an increase in marketing expenses. Going forward, these changes should continually improve our operating margins and consequently our bottom line while dramatically increasing the volume of calls our clients receive from our network."

The Company is preparing two years of audited financials in order to file a form 10 to become a fully reporting Company. Management will host an investor conference call next week to review recent developments with its shareholders.

About TheDirectory.com, Inc.


TheDirectory.com is a diversified Local Internet search company that owns and operates a network of locally targeted category specific search destinations anchored by its Local business search engine www.TheDirectory.com, other sites in the network include: www.BusinessList.com, www.Podiatrists.com, www.Chiropractor.net, www.Therapists.net, www.DentistAppointments.com, www.Dietitians.net and many others. For more information visit the Company's Investor web site www.TheDirectory.tv. Review the Company's financial statements and related filings on www.OTCMarkets.com.

Forward-Looking Statements

Certain statements contained herein are "forward-looking" statements (as defined -- Private Securities Litigation Reform Act of 1995). TheDirectory.com, Inc. cautions that the statements made in this press release constitute forward-looking statements and no guarantees of future performance and actual results or developments may differ materially from projections in forward-looking statements. Forward-looking statements are based on estimates and opinions of management at time the statements are made.

Contact:
Scott Gallagher
727-417-7807
Email Contact


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Related Keywords: TheDirectory.com, Inc., Internet, Internet search, Web, Search, Marketwire, Inc., , Financial, Internet Technology, Business, Internet, Other,


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